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Black Friday is less than 10 days away, but there is still time to make this Holiday season your best ever. With a little bit of ingenuity, and some great, low-cost tools, you can supercharge your digital marketing program, drive sales, and delight your customers.
That’s why, every day from now to Black Friday, we’re going to introduce you to a new tip, trick or tool that you can use right away. Some are easy, using the tools you already have, and some you may not even know are possible, particularly in a tight time frame as you gear up your business for your busiest 5 weeks of the year.
Today, we are starting with a simple tip. Personalize yourself. Let your customers know who you are – not your brand, your products or your value promise – your people.
Is your office decorated for the holidays? Post a picture of it on Facebook! Post a photo of your team. How about a video of your staff singing a holiday song, or wearing ugly Christmas sweaters, or simply thanking your customers?
Your customers want to know that they are working with real people. So show them they are.